Ll-B!RD in partneship  with of private  entrepreneurs initiated value addition through product diversification and marker promotion  in one of the socially neglected but nutritionally rich food crop: finger millet   in  Pokhara  Nepal. The  local  interdisciplinary·  team  identified   working modality  through  participatoryworkshops  involving private  entrepreneurs  such  as  Madhav's cafe, Shital Agro-products as well as public sectors such as regional food  laboratory, agriculture extension  and  academic  institutions.  A few popular  value  added products  developed,  include millet Bread,  Cookies, Rolls, roasted .Millet based flour (Knophe) and Namkin.These products were targeted to a wide range of consumers: intellectual, diabet ics, and young generation people in urban areas. Similarly, twenty one women farmers from seven rural and peri-urban villages were trained  to  develop resource person for   diversifying  millet foods   like Namkin , Haluwa,Malpuwa, Selroti  etc.   suitable  for household preparations. These   millet products were demonstrated  in  local fairs and festivals and  other special  occasions  like  world food   day  to collect consumers' feedback, raise awareness as well as promoting in the market. In response to these initiatives, some private entrepreneurs such as Annapuma Pouroti Udgyog, Sital Agro ­ product  and Kundhar Khaja Udyog have entered into commercial production and  marketing of finger millet based products in Pokhara.

Ll-B!RD in partneship  with of private  entrepreneurs initiated value addition through product diversification and marker promotion  in one of the socially neglected but nutritionally rich food crop: finger millet   in  Pokhara  Nepal. The  local  interdisciplinary·  team  identified   working modality  through  participatoryworkshops  involving private  entrepreneurs  such  as  Madhav's cafe, Shital Agro-products as well as public sectors such as regional food  laboratory, agriculture extension  and  academic  institutions.  A few popular  value  added products  developed,  include millet Bread,  Cookies, Rolls, roasted .Millet based flour (Knophe) and Namkin.These products were targeted to a wide range of consumers: intellectual, diabet ics, and young generation people in urban areas. Similarly, twenty one women farmers from seven rural and peri-urban villages were trained  to  develop resource person for   diversifying  millet foods   like Namkin , Haluwa,Malpuwa, Selroti  etc.   suitable  for household preparations. These   millet products were demonstrated  in  local fairs and festivals and  other special  occasions  like  world food   day  to collect consumers' feedback, raise awareness as well as promoting in the market. In response to these initiatives, some private entrepreneurs such as Annapuma Pouroti Udgyog, Sital Agro ­ product  and Kundhar Khaja Udyog have entered into commercial production and  marketing of finger millet based products in Pokhara.